Course in Marketing & Advertising aims to give students a better understanding of contemporary communications thinking and integrated marketing communications.

Objectives of the course:
Students will learn about all facets of the business, including creative careers such as copywriting and art direction and business careers in advertising media buying, planning and sales.

Course Key Information:
Duration: 4 months
Faculty/School: Vocational Studies School
Qualification Attained: Vocational Certificate in Marketing & Advertising
Code of the Course: VSS185
Location: Online
Fees: $ 400
Start Date: November 2022

Modules:
The modules listed below are those currently intended for delivery in the current academic intake of this course. These may be subject to change in future years as the University regularly revises.

• The Advertising Agency: 5 Credits
• The Creative Process in Advertising: 5 Credits
• Sales Promotion: 5 Credits
• Personal Sales: 5 Credits

Requirements:
To be eligible for admission, you must have English Language (Level B+). A certificate in management, administration, commerce, or any related field is preferred.

CAREER OPPORTUNITIES:
Marketing & Advertising expert

Enrollment:

If you would like to enroll in the program, please send an email to Dr. David Baier, Dean of Vocational Studies School, vocationalschool@lighthouseacademy.org